Job - Creative Marketing Manager

DECO - Outdoor Living & Lifestyle

 

The mission is to seamlessly integrate “everyones” indoor-outdoor living space nurturing a lifestyle that is fulfilling, functional and one which is interwoven with nature, the way its supposed to be. Are you in? 

 

Our Ethos is to design from first principles creating beautiful pieces and spaces using the latest in manufacturing technology coupled with the wealth of experience and talent of artisans, and to combine this with an unrivalled level of service that is customer-centric. We serve and we love it! 

 

The DECO Mantra is simple… Be inspired! Conceive, believe, achieve… 

 

The Inspiration room is where the energy flows and where we meet, greet and bounce ideas. DECO started with two fresh faced hopeful entrepreneurs from University College London who travelled the world and decided that alfresco living was their passion! They have spent 16 years building a successful company with various brands and are continually looking to take the alfresco experience to new levels. At DECO we like to maintain the start up vibe, it keeps us agile and fosters new and creative ideas. 

 

The DECO Team is full of beans, friendly, ambitious, cohesive and focused. Our workspaces and everything we do embodies the alfresco culture and spirit and our indoor-outdoor offices and garden area allow us to work close to the elements. 

 

The only thing constant is change and as such we are not set in our ways. We like to see ourselves at the forefront of adopting new technologies, a place where east meets west, old meets new, a fusion of tech and commerce an innovative forward thinking collection of minds. 

 

The DECO Team requires: 

 

Self-starter

Self-motivated

The ability to teach yourself

Ownership and Responsibility of the Role

Initiative

Critical thinking

Individuality

Passion in work

Attention to detail 

Energetic

Flare

Work with a cohesive team that gels and creates synergy

We understand that just like us you are a work in progress too. 

 

 

Creative Marketing Manager

 

DECO Group Ltd is well established online retailer of garden lifestyle products. 

This is an exciting and dynamic role for someone to make their mark and build the digital and marketing aspect of the business from the ground up. Working independently and reporting to the Managing Director, you will lead us in our overall digital and marketing strategy touching areas such as branding, content, copywriting, SEO, email marketing.

 

Main Responsibilities:

 

Creation of a Marketing Process for the company. Creating a multiyear strategy for investing significant budget and resources to increase organic traffic, signups, and conversions substantially.

 

Managing social media channels daily (Facebook, Twitter, Instagram) including regular posting, replying to comments and messages etc. Social Media Management (paid ads, scheduling, content creation,competitor analysis)

 

Implementing automated paid and organic social media posts and ads on social media platforms

 

Coordination of PPC via external sources and maintaining and nurturing relationships with account managers. 

 

Optimisation of Paid Search/Shopping, Affiliates, Paid Social, Display/Remarketing. Coordinating the paid campaign process end to end including objective campaign development, Ad creative/content, campaign execution, and reporting.

 

Search Engine Optimisation. Link building, content creation & development of digital content, analysing SEO performance and campaigns

 

Working with industry standard SEO/Webmaster tools, websites and guides such as SEMrush, Screaming Frog, Google Analytics, etc.

 

Performing keyword and analytics research to optimise/update existing content and discover new content opportunities.

 

Manage a variety of online advertising campaigns such as Facebook, Instagram, Google PPC, PLA, Display.

 

Organising the preparation of SEO friendly blogs and managing content to outsource publishers. 

Producing a range of multimedia content, ranging from web videos, blog posts, white papers, webinars and case studies to support high level marketing team goals and metrics.

CRM and Marketing Automation System Implementation andManagement.

 

Set up and deliver reporting, tracking interaction and sales, plus constantly researching changes to Social channel algorithms, trends & technology. 

Creating and assisting content for social media (graphics, marketing materials and videos)

 

Responsible for design and delivery of all print, digital and marketing material to an exceptional standard. 

Creating B2C Email Marketing campaigns from design through to coding, delivery & reporting.

 

Assist with adhoc marketing duties and researching competition, market trends, demographics and other relevant information.

Online reputation Management 

 

Responding to customer comments & messages on all social media channels and Trustpilot.

Building relationship with outsource freelancers and creative agency Copywriting, Marketing Training and Coaching.

Experience: Minimum of 3 years experience in SEM/SEO and Social Media Marketing.

 

Experience managing SEO / SEM, marketing database, email, social media and display advertising campaigns.

 

A marketing automation expert .

 

Experience in using Google Search Console, Google Analytics, SEMRush (or similar), Google Ads, Facebook Ads Manager.

 

Experience of producing written PR content/blogs Data driven with excellent analytical and project management skills with third party agency.

 

Results orientated and always looking at ways to improve Design software experience such as Photoshop or similar

Desired: Have an interest or passion for Graphic Design, HTML and/or photography

 

Have an interest in furniture

 

Experience using Magento or equivalent eCommerce platforms

 

Have experience Graphic Design, HTML, CMS and/or photography

About the Person:

 

The ideal candidate will be self motivated and results driven. We are looking for someone who is passionate about marketing and who can proactively come up with ideas. 

 

Commercially minded, able to see the bigger picture.

 

Driven, proactive with a desire for success.

 

Good communication skills (verbal & written English).

 

Solid configuration, organisational and problem solving skills.

 

Excellent attention to detail.

 

Able to justify why marketing is essential to a business.

 

Ability to work independently and as part of a team.

Education:

 

Bachelor's (Preferred)

 

NOTE:

This is a rolling recruitment which will 

close when the sufficient candidates have been received.